One area that I focused on within our heuristic evaluation was the User Control and Freedom heuristic:
When searching for a route using the Trip Planner tab, the initial results screen is cluttered with unnecessary information, while it is difficult to find something more relevant such as the trip map. My recommendation was then to collapse all the small text on the initial results screen and to display the map on the first “Trip Details” screen.
For this, I focused on the DoorDash app, an indirect competitor to CapMetro as a food delivery app.
The CapMetro app has a feature showing Points of Interest that the user may want to explore, but this is hidden within an obscure options menu.
In contrast, the DoorDash app has large icons representing specific delivery categories for the user to browse. This menu is displayed prominently on the front page.
We then conducted moderated user tests with the five participants we found. We began each session with a short interview to collect even more details about their experience with CapMetro, and then we had the users complete five tasks within the app that we had outlined ahead of time, utilizing a think-aloud process.
Once we had completed all testing sessions, we sat down and produced summaries of our findings for each task.
Goal: Users will locate the HEB Hancock location, and then identify a specific bus route that they can take to that location.
A summary of our findings: